Sales at ŠKODA are on the up. That was the message in July this year, as the Czech car manufacturer delivered almost 100,000 new cars to global customers that month.The figure represented a rise of 14.6% insales in the same month compared to July the year before, with the Russian market seeing almost 25% growth,following an 11.6% worldwide growth between January and June. In terms of vehicles, the ŠKODA Octavia is on top for popularity by quite a considerable margin, 30,700 models sold in July alone.
But, for a brand that was once been held in low esteem in the past, how has the company gone about [...]
Advertising is such an important tool to a business. If you make a hit commercial, you’ve pretty much won! Research has found that television advertising is responsible for 71% of advertising-generated profit. It can even provide a four-fold increase on your investment over three years. The likes of online videos have helped this, with motion content becoming four times more effective since 1996.
So, is it really any wonder that companies try to bend over backwards in a bid to engrain their product on the minds of the public? Whether it’s the Honey Monster munching away on Sugar Puffs, a belly that’s ‘gonna get ya’ [...]
We’re currently seeing technology advancing over the years and at a rapid speed, especially within vehicles. We’ve recently been introduced to driverless innovations, surround sound, heated seats and even self-parking vehicles. However, vintage cars can never be beaten for many people, as they’re designed differently, their flowing lines and curves are unlike the cars that you see today. Driving them alone, is completely different too, they require more manual work from the driver, which is why they’re favoured. Working with Acorn Stairlifts, Global stairlift retailer, we take a closer look at classic cars from around the globe…Ford Mustang
The average size of our cars is increasing. With every car redesign, the models are growing. This can be noticed in the MINI. No longer does the car resemble its name, with a three-door MINI hatchback currently in the region of 800 mm longer than the original design which took to the road in 1959.Another example is the Honda Civic. It is currently standing at 819 mm longer and 560 mm wider than the original product released in 1973. There is obviously a number of reasons why our automobiles are getting bigger. Here, we look at some of the main points:Finance
Finance could be a key reason. With so many finance deals [...]
If you are looking forward to purchase a car it is important that you see the features and accessories it offers. These features and accessories are the key factors that influence your decision to buy a particular car. However, there is one important feature that needs close attention i.e. resale value.
What is resale value?
Whether you buy a new car or a used one, resale value can be a game changer for you. Resale value is price, which you get when you sell the car after using it for a few years. The resale value of a car is dependent on the depreciation and as the [...]
The newly-popular electric car is nothing new in and of itself — the idea has been around for over a hundred years. But the concept has struggled to find its footing in a market dominated by the petrol and diesel engine.
That’s set to change, with an increase in concern for the environment and an upgrade to so many electrical technologies. Could the electric car finally take on the dominance of petrol and diesel cars? To show you the journey of the electric car, stockist of Volkswagen Up! Lookers Volkswagen investigates.The origin of electrical cars
Great minds think alike, as [...]
It’s exciting buying a new car, isn’t it? No matter what kind of shopper you are, be it a value shopper, imager shopper, safety-conscious shopper or methodical shopper, purchasing a new automobile means so much more than just choosing one you think looks good.This is of course important too, as you don’t want to drive around in an ‘ugly’ car, but as more charges continue to come into play on today’s roads, it’s vital that you consider all the options before making your decision.
There are many well-known charges you must deal with, including car insurance and the cost of fuel, but what about charges don’t aren’t as [...]
We’ve all tried to get somewhere in a hurry and complained about hitting every red light. No matter our destination, traffic lights are often seen as an annoyance, slowing down our journeys and causing us stress. But, actually, these signals are there to aid us with the safe flow of traffic — busy dual carriageways and roundabouts require traffic lights so we can avoid chaotic queues.
If you’ve ever come across a faulty traffic signal, you’ll know how much of a drain on your time they can be, but they can also pose a danger to road users. In some places, roads are closed off because of faulty signals posing such a [...]
Nowadays, if a car doesn’t have electric windows and power steering, it’s thought to be prehistoric. But, perks such as these haven’t always been a given. Exactly who invented the first-ever automobile may be up for debate — many believe it was Karl Benz — but what can’t be argued is that it certainly didn’t resemble the hi-tech vehicle we use today.
Benz’s first petrol-powered car, created in 1885, was powered by a single cylinder four-stroke engine. Fast forward 133 years and your typical petrol-fueled economy car has either three, four or six cylinders.
But what else has evolved in [...]